Lipstick and Lip Gloss
How to Select the Right Shade - - And How to Apply It
        
       Actress Ashley Scott wears perfect lip color -- it's just a couple shades darker than her natural lips
       Photo by Ethan Miller/Getty Images                           "If I had to teach someone just one thing about lip color it  would be this: Find a lipstick that looks good on your face when you are  wearing absolutely no makeup." -- Bobbi Brown, "Beauty"   For years I would stand before the makeup counters at department stores  and stare befuddled at the lipsticks. To me they looked like the entire  U.S. Marine Corps standing at attention -- they were all so darn cute,  how was I to pick the perfect one? 
  Turns out picking the right shade of lipsticks or lip gloss isn't so  complicated, after all. Of course it would take me 15 years of buying  the wrong shades of lip color to find this out.    
The Simple, Most Perfect Trick to Finding Your Best Shade of Lip Color
  The most flattering lip tones will be one or two shades darker than your  natural lip color, according to makeup artist Bobbi Brown.    
  To test shades, apply lipstick or gloss to one lip. If that color is  just a shade or two deeper than your bare lip, then you've found your  shade.
  Yes, it's a simple as that. So what to do if you like to buy your  lipsticks at a grocery store or department store like Wal-Mart, where  you can't try the lipsticks out before you buy? You can trust the color  printed on the box. Simply hold it up to your lips in the store and  check it out in the mirror. Or better yet, check the color out in a  window, where natural light shines through.  
How to Pick the Right Shade of Red
  Many women wrongly believe they can't wear red lipstick. The secret to  choosing the right red lip color is in the undertones. Pink-skinned  girls should opt for cherry red. Those with olive skin can wear  fire-engine red. Dark skin looks great with deep reds. One big red  lipstick no-no: It's best not to match lips to your outfit. 
  Don't want to go all out with red lipstick? Create a red lip stain with a  little trick I got from InStyle Magazine's August 2007 issue. Makeup  artist Angela Levin smooths on Dr. Hauschka lip balm, then applies red lipstick over it with her finger. The result is a gorgeous sheen of red.  
Uh-Oh, You Hate the Lipstick You Just Bought
  Don't throw out those lipsticks that are just a wee bit off. You can  create a great lipcolor by blending lipsticks you don't like. For  lipstick that's just a bit too bright, tone down the color with a darker  liner before applying a lipstick.    
When to Use a Lip Brush
  Use a lip brush when applying strong colors. You need a mirror and  expert application so you don't paint the outside edges of your mouth.  
How to Use Lip Liner
  While you can line lips before or after lipstick or gloss application, I  find lips look more natural when I line lips after I apply lipstick. 
  To keep lipstick from wearing off so fast, fill in lips with liner  before applying lipstick. This acts as a color base, so when the  lipstick wears off you still have color.   
The More Complicated Way to Choose Lip Color
  While picking the right shade is as easy as going a couple shades darker  than your natural lip color, we can delve just a wee bit deeper in the  science of shades and skin tone. 
  Women with fair skin, look great in lipstick shades such as nudes  in a slightly apricot shade, pinks and light corals. Stay away from  browns, which will appear blah. 
  Those with a medium skin tone can go a bit darker. You'll look  great in roses, mauves and berries. Skip the bright reds and consider a  deep burgundy instead. 
  Deep plum, chocolate or red is fabulous with 
dark or black skin.  According to the editors of Allure's "Confessions of a Beauty Editor,"  women with dark skin "can go in one of two directions: toward brown or  purple. Think caramel or walnut for day, and plum or wine for evening."